High priorityProduct page
Product pages have no description, specs or size details
- What is wrong
- The buy buttons are followed straight by related products. There is no description, no feature list and no size guide.
- The fix
- Add a short description to every product: who it is for, key details and what is in the box.
- Expected lift
- 3 to 10 percent, Lab Report estimate
High priorityProduct page
No reviews or other social proof on product pages
- What is wrong
- No star rating, review count or customer quote appears near the title or price.
- The fix
- Show a star rating under the title and a reviews section lower down.
- Expected lift
- 3 to 10 percent, Lab Report estimate